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Case study · Food & retail

Made for
sharing.

Mix Nuts is a Riyadh store in Al Sulaimaniyah offering curated nuts, dates, chocolate, sweets, dried fruits and ready-to-serve assortments for hospitality, gifts and corporate gifting. RX shapes how the brand looks — on the shelf and on the screen.

Store opening launchSocial mediaProduct visualsVideo & reelsGifting campaignsDelivery-app campaignsCustomer reviews
ClientMix Nuts
IndustryPremium nuts, dates & gifting
MarketRiyadh, Saudi Arabia
ScopeLaunch, content & video
Mix Nuts — Brand presence for Mix Nuts
The brief

Premium, warm
and giftable.

Mix Nuts sells moments as much as products: guests arriving, gifts being opened, a corporate thank-you. The visuals needed to feel premium and generous at the same time — and make every blend instantly desirable.

What we did

Launch, then
keep it fresh.

01

Store launch

Teasers, the opening-day offer, the ribbon-cutting film and on-site content for the Riyadh opening on Prince Sultan Road.

02

Gifting & seasons

Eid and corporate gift-box campaigns that turned premium packaging into the hero of every post.

03

Delivery apps

Campaigns with HungerStation, Jahez, Keeta and Tabby that moved customers from the feed to the order button.

04

Video & reels

Cinematic product shots, the jar travelling through Riyadh’s streets, and short reels for every launch.

Brand film

The opening,
on film.

The ribbon-cutting, the crowd, the shelves and the first customers — the Mix Nuts opening in one film.

Reels

Short, cinematic,
made to stop the scroll.

The bag, cinematic
The jar in Riyadh
Falling nuts
Grand opening
HungerStation delivery
Health day
Gifting & Eid

Gifts that
speak first.

Premium boxes, dates and nuts styled for Eid, hospitality and corporate thank-yous.

Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Brand campaign

Everyday moments,
one snack.

Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Delivery apps

From the feed
to the door.

Partner campaigns with HungerStation, Jahez, Keeta and Tabby — one clear message: order now, enjoy in minutes.

Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Launch & seasons

Opening day
and beyond.

Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Customer reviews

Social proof,
designed.

Real Google reviews turned into a branded series that builds trust with every post.

Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Mix NutsSocial
Mix Nuts — work by RX Designer
Product film

Chocolate,
up close.

Product visuals

Every blend,
its own hero.

Mix Nuts — work by RX Designer
Mix Nuts — work by RX Designer
Mix Nuts — work by RX Designer
Mix Nuts — work by RX Designer
In store

Packaging &
the shop floor.

Gift boxes, premium dates and the store itself — photographed to show the brand where customers meet it.

Mix Nuts — work by RX Designer
Mix Nuts — work by RX Designer
Mix Nuts — work by RX Designer
Outcome

A store people
want to gift from.

A launch Riyadh noticed

Teasers, offer, film and on-site content for the grand opening.

Orders, not just likes

Delivery-app campaigns that link every post to a way to buy.

Consistent presence

One warm, premium look across social, video, packaging and the store.

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